Year 2018 , Volume  7, Issue 2, Part 1
1Technology Strategy-Innovating for Growth of Citibank
CHAO CHAO CHUANG and FU-LING HU
Pages: 317-324
Details (35)
From a business perspective, Citibank’s digital strategy has positively influenced the organization performance financially. It has enhanced efficiency, connectivity, increased customer satisfaction. Citibank’s overall performance has been enjoying positive trends over the past years, which can be strongly attributed to its development and investment in high technology infrastructure and complicated applications. Citibank firmly believes that building their digital strategy will be a competitive strength. With its core pillars “Customer Centricity, Globally Common, Digitally connected”, Citibank digital strategy operates effectively. Besides, by using its technology and innovation to facilitate customer service and new business propositions, Citibank has worked to implement its vision–a bank of global leading e-business enabler. Keywords: Citibank, Digital Strategy.
2Analyzing the Terrorism Indicator Number of Dead and Its Effect Upon Iraqi Stock Exchange Market Indicators
NAGHAM HUSSIEN AL NAMA A
Pages: 325-329
Details (25)
Terrorism Index analysis "number of dead" and its impact on the Iraq Stock Exchange indicators applied research in a sample of Banks listed on the Iraq Stock Exchange. The subject of research seeks to analyze the "political risk component, of terrorism Index "Which consists of five indicators, number of terrorist operations, number of dead and wounded, the size of financial losses, the search depends on analyzing the sub-index number of dead for terrorism Index and its impact on the indicators listed on the Iraq Exchange Stock Market. The research findings have produced that the number of dead index significantly affect with the rate of (49%), which is explained by the proportion of the number of dead from the changes in the Iraq Stock Exchange indices variable, and the rest amounting of (51%) is attributed to the contribution of other variables affect those indicators away from terrorism indicators. As for the practical side it has been used the style of gradient and correlation on the sample represented by ten banks listed on the Iraq Stock Exchange and reported the correlation and interaction between the study variables. Keywords: Terrorism, Number of Dead, Exchange Stock, Political Risk Component, Terrorism Index.
3A Heuristic Approach for Solving the Fixed Charge Transportation Problems
KHALID M. ALTASSAN, MAHMOUD M. EL-SHERBINY, ALY M. RAGAB and BOKKASAM SASIDHAR
Pages: 330-337
Details (29)
Most of researchers use the relaxed transportation problem proposed by (Balinski, 1961) to find approximate solution for the fixed charge transportation problem (FCTP). This approximated solution is considered as a lower limit for the optimal solution of FCTP. In this paper a heuristic approach has been developed to find an approximate solution used as a lower limit for the FCTP which is better than that is found by (Balinski, 1961). The same has been validated by applying the algorithm on 37 examples and testing for the significance of results. The algorithm is based on applying the Vogel approximation method on the relaxed transportation problem. In addition, an illustrative numerical example is given to show the simplicity of applying the proposed approach. Keywords: Transportation Problem, Fixed Charge, Heuristic Methods.
4Satisfaction Evaluation of Perceived Performance Service Delivery Quality Dimensions in Malaysian Private Higher Education Institutions
GANESH, R, HASLINDA, A and SANTHI RAGHAVAN
Pages: 338-357
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Students’ satisfaction is the primary focus for education institutions image brand building. The strength in service delivery quality performance will be essential to project for students’ long-term loyalty. Therefore, the purpose of this study is to investigate the relationship between service delivery quality dimensions on student satisfaction. The variables used in this study is administrative support, career placement and employability, academic staff support, institutional factors and information systems with student satisfaction among undergraduate students from Malaysian private higher education institutions. This empirical study focused with probability stratified random sampling with final sample size of 309 students. In theoretical concentration, this study able to recognize that overall students level of agreement was reasonably high with the service delivery quality dimensions used with Perceived Performance Theory. Keywords: Students’ Satisfaction, Perceived Performance, Administrative Support, Career Placement and Employability, Academic Staff Support, Institutional Factors, Information Systems.
5Evaluating the Effects of Employee Motivation on Organizational Performance of XXX Limited
ABDUL-RAZAK ABUBAKARI and BASHIRAT ADAM
Pages: 358-367
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This research evaluated the effects of employee motivation on organisational performance. A quantitative approach and a case study were employed. Asample of 92 employees researched on from a population of 120 employees in XXX Limited (not the real name). A structured questionnaire was adopted for primary data collection. The study found that there were both monetary and non-monetary motivational strategies adopted by XXX Limited. Specifically noted were the employees’ salary scheme, bonuses, promotion and good interpersonal relationship among staff. The study found that employee motivation has positive influence on the performance of the employee and the organization at large. Also, motivational factors adopted by XXX Limited has significant influence on employees’ performance. It is envisaged that if motivational strategies are collectively determined and enforced, employees’ and organizational performance would be sustainably enhanced. Keywords: Employee, Motivation, Organization, Performance and Motivational Strategies.
6Evaluation of Quality Management in Sports Club in Dubai
MOHAMED ABDULWAHAB ALANASARI, RIDHA SALLAOUI and NIZAR SOUISSI
Pages: 368-379
Details (24)
The quality management of the sports clubs is a decisive factor for the development of the organizations, therefore, it is essential to know their dimensions of being able to analyse it, knowing their parts and improving the efficiency and accuracy of the service. The aim is to carry out a diagnosis of the level of implementation of quality in the Sports Clubs of Dubai, UAE. The study questionnaire inspired by the European Foundation for Quality Management is divided into three parts, of which, each consists of a total of 26 items. This evaluation tool was tested in majority sports clubs in Dubai. The organizational culture and the atmosphere are typical assets of Dubai sports clubs, the strong point being led. The main weaknesses are the lack of cognitive awareness that some employees show in the field in terms of quality standards and programs. Keywords: Management, Quality System, Leadership. Cognitive Awareness, Football.
7Using Social Media as One of Learning Tool: Facebook Enhances Learning Practices among Higher Learning Students in Malaysia
ASLINDA MOHD SHAHRIL, RASIDAH HAMID, SABRINA TARMUDI, CHEMAH TAMBY CHIK and ISMAYAZA NOH
Pages: 380-386
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Higher learning institutions are beginning to embrace social media and realizing the potential power and implications for a new learning model. The emergence of social media has impacted significantly on how students learn and the way instructors teach and share knowledge and information. This study was conducted at Faculty Hotel and Tourism Management, Selangor branch, Puncak Alam campus, Universiti Teknologi MARA, Malaysia. Respondents for the study were first year undergraduate students who enrolled in Housekeeping course. This study would like to obtain information and feedback from the students on the new teaching and learning approaches using social media, particularly Facebook as a learning tool in terms of its usefulness and ease of use. An interview was conducted to 35 respondents and it was found that Housekeeping page created on Facebook is useful and convenient to the students based upon the students’ deliberations. Students confirmed that using social networks increased both enthusiasm for learning and motivation and should be one of the current educational settings. This study highlights the importance of social media and educators in higher learning institutions should take this opportunity to join and connect with these technologies that are already integrated into students’ daily lives and to design an innovative and creative educational environment. Keywords: Higher Learning Institution, Social Media, Facebook, Learning Tool, Innovative, Creative.
8Financial Planning and Measures among Saudi Nationals-An Empirical Study
HASHEM ALNEMER
Pages: 387-397
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To find out contingency financial planning among Saudi nationals after retirement and also dependents in case of untimely death of earning member. It also aims to find out the preferred methods of planning in any. The study is quantitative based on primary data collected through structured closed ended questionnaires administered to the Saudi nationals in Jeddah city, of Saudi Arabia. The results were obtained through use of simple statistics such as mean, percentage, and frequency. The results show that financial planning among Saudi nationals is not very common practice. Majority of the respondents do not do financial planning either for themselves for retirement or for their dependent family members. It also showed that whoever do the planning they do not do it by purchasing insurance. However, in future insurance may gain popularity. The results will be helpful for the corporate managers and the government in developing strategies to develop culture of financial planning for retirement and for dependents. These institutions can also formulate strategies to enhance the role of insurance in these planning. The study was conducted mainly in Jeddah city of Saudi Arabia. Given the importance of the subject it is advisable to conduct more similar study to generalize the findings to the country as a whole. Keywords: Risk Perception, Saudi Arabia, Saudi Nationals, Financial Planning, Insurance.
9Digital Social Networks as an Innovation Strategy in Tourism Businesses
ISAAC CRUZ ESTRADA, MARTHA OFELIA LOBO, RODRIGUEZ, CARLOS ALBERTO FLORES SANCHEZ and ANA MARIA MIRANDA ZAVALA
Pages: 398-411
Details (27)
More and more people are turning to digital media to learn about the benefits offered by tourism services, and this becomes a factor when making a decision. The aim of this research is to analyze the relationship between social networking strategies and the consumers’ intention of buying from tourism businesses. For the purpose of this research, the subjects of study are customers from five restaurants located in the gastronomic zone of Tijuana, Baja California, Mexico. Tourism businesses were selected through the observation technique, which allowed identifying those with constant activity in their social networks. 378 surveys were applied, and they were distributed based on the average number of diners reported by the managers of each organization. The results show that the Internet is the medium most used by consumers when searching for services; likewise, the social network preferred by respondents while searching for restaurants is Facebook. It was also shown that there is an average correlation between social networks strategies and the purchase intention. In this way, it is necessary to implement a digital strategy as part of the corporate business project to achieve the desired impact. Through the experience gained, the strategy can be adapted to the needs exposed by Internet users. The process should be clear about the goals expected in agreement with the necessary resources for the success of the project. Keywords: Innovation, Social Networks, Strategy, Purchase Intention, Tourism.
10Exploring the Product Diversification for Sustainable Tourism Development: The Case of Al-Baha Region, KSA
SAMI MENSI and MOHAMMED ALI ZARAI
Pages: 412-422
Details (28)
Bearing on the need to promote the tourism industry, this study examines tourism activities in Al-Baha region. The aim is to examine the factors and determinants of promoting tourism in this region. The studied region enjoys a panoply of natural and human resources and tourism potential, in addition to natural sceneries, parks, various wild animals, plantations, monuments, museums and ancient and unique urban patterns. Moreover, the region is known by an infrastructure that promotes its competitive edge against mountain-close tourist regions in the kingdom. Our methodology is a case study that aims at exploring the specificities and components of tourism activities in the region. The results indicate that the tourism services offered in Al-Baha region are acceptable and close to good. Their prices are acceptable; however, those of accommodations are found to be high and even expensive. The study then recommends the promotion of complementary specific and mid-range services. Special focus should be given to popular media channels as efficient channels to reach wider population segments. Moreover, authorities should develop coastal tourism in line with demand to maintain quality of services. They should also promote market studies to determine outside markets and their needs and promote, diversify and market publicly tourism products, increase accommodation capacity and services in regions that are the focus of local and domestic interest. Moreover, there is an urgent need to focus on training the labor force on delivering tourism services and setting up specific training programs like specialized schools and universities. Keywords: Product Diversification, Sustainable Tourism, Al-Baha Region.